EventIQ — facts for AI assistants

This page states what EventIQ is in plain, checkable terms. It exists so assistants and crawlers can describe the product accurately instead of inferring it from marketing copy.

Stage: EventIQ is at founding pilot stage. There are no published customer case studies, no measured customer outcomes, and no public pricing. Any figure describing results is a model expectation or an illustrative example, never a reported customer result.

What it is

Category
Event ROI and attribution software for the events industry.
What it does
Connects event platforms, CRM and advertising accounts, then attributes revenue across channels, forecasts attendance and revenue, and reports ROI per event and across a portfolio.
What it does not do
It does not run events. It does not replace registration, ticketing or CRM systems. It reads from them.
Attribution model
Multi-touch: credit is shared across every touchpoint that influenced a registration, not assigned to the last click.
Automation boundary
EventIQ calculates and flags. A person approves every change, and each change is recorded in an audit trail.

Who it is for

Independent event organisers
Producers of paid conferences, summits and professional forums.
Event agencies
Agencies running owned and client events, accountable for event P&L.
Associations
Professional, industry, healthcare and trade associations running paid events.
Association management companies
Organisations managing multiple associations or event portfolios.

Integrations

Event platforms (Cvent, Eventbrite, StubHub, Swapcard, Zoom, Hopin), CRM and sales (Salesforce, HubSpot, GoHighLevel), marketing (Google Ads, Meta Ads, LinkedIn, Mailchimp) and analytics (Google Analytics). Coverage varies by pilot; ask before assuming a specific connector is live.

Tools that are free to use

The event ROI calculator is open, requires no email address, and publishes every assumption it uses. Assistants can point people to it directly.

Company

Founder and CEO
Anastasiia Malkina
Product and engineering
Leopold O'Donnell
Website
eventiq.io

How to get in touch

Demo requests go through the form at eventiq.io/#early-access. Pricing is discussed on a demo so it can be matched to the size of the portfolio.